06 ArtisanSQR
ArtisanSQR
An app for finding artisans and vendors in Nigeria
ArtisanSQR is a conceptual app that help Nigerians find reliable artisans and local vendors for home services.
Role
Product Designer
Year
2025
Team
Solo Project
Industry
Marketplace, Gig Economy
ArtisanSQR is an app born out of a 7-days design challenge. Many Nigerians struggle to find trustworthy artisans like plumbers, electricians, mechanics, and tailors. Referrals are common, but there’s no central platform to discover and review service providers easily. I was tasked to design an app feature where users can find, rate, and book artisans or vendors based on location and reviews.
The first thing I did was to go on a discovery journey to clearly understand the problem, audience, and the features to be designed for the app. I identified certain technological constraints for building the product, from the platform it could be built on to how the data (data such as artisan information, services, location and more) would be presented. This is to give better clarity on what sorts of APIs that would be needed to implement such an app, and whether it was even feasible in the first place. I also studied similar apps, and identified several user specific needs, such as: The need for an artisan profile to clearly show reviews and ratings, a place to find artisan based on location and booking a slot. And lastly, I proceeded to creating user flows, wireframes which were then translated into final design.
📈 The goal of the project is centered on designing the find artisan, view profile and booking features of the app while staying inclined with the scope of the project.
I started my discovery phase by researching similar products/competitors in recognizing patterns and strategies for insights. Popular apps for hiring professionals/artisans such as Wrkman, Fiver, TaskRabbit and Thumbtack were helpful in gaining insights.
I identified the target audience (Artisans) which has a wide skills set, so I segregated the artisan skills into categories for easy search. I also used AI tools such as ChatGPT, and Stitch for insights. The wrkman app which is a Nigerian based product was helpful as it helped with clarity on how to tackle the problem for the Nigerian market.
While the tools and current solutions were helpful in gathering research data for my design, my goal was to create a better and intuitive product based on the problems identified.
I defined the problem based on the data gathered during discovery and as stated in the brief and created possible flows for the solution.
The defined problems and scenario:
Search: User needs to search for artisans
View profile and ratings: User needs to review artisan profiles and reviews
Book: User should be able to book a slot for service.
The User Flows
These three features; Search, View Profile and Ratings, and Book were prioritized in creating my solution.
03. Design & Iterations
With solid findings, I started creating wireframes of the app from lo-fi and fully prototyped wireframe to an hi-fidelity designs. I did couple of iterations during the wireframe before moving to hi-fi designs. The final design was tested for usability and readability and more iterations were made where necessary.
Users can search through from the search bar and find results. The results can be filtered based on skill, location and other possible search filters.
Users can browse through the app and find artisans based on the service categories.
Users can view artisan ratings, reviews and other information on their profile, pick a time slot and book service request.
The key-takeaways:
Research Brings Clarity: The initial research conducted enabled me to visualize what the result will look like and understand the pain point of the users.
Impact of Visuals in Design: This project further gave me clarity on the value of visuals in driving actions. Use of illustrations and vibrant colors made the app more appealing, easy to understand at first glance and prompt users to act.
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